N°01 — Wordmark specimen

Halden · Gloock 400 · Characterful lifestyle brand, like Nécessaire

Brandform is a naming and brand identity studio. Tell us what you do in one sentence, and we’ll give you a wall of names, each set as a finished wordmark.

Lumen
Precise software, like Linear
Inter Tight 600
kındle
Warm consumer platform, like Airbnb
Outfit 600
Tidewell
Reliable professional services
Manrope 600
orbita
Bold tech hardware
Unbounded 500
oddity.
Young app with attitude
Bricolage Grotesque 700
vela
Geometric wellness brand, like rhode, alo
Urbanist 600
DATUM
Enterprise data platform
Manrope 700
harvest
Warm, vintage food or craft brand
Young Serif 400

Name your company

From name to full identity: wordmark, colour, type and applications, delivered like a studio proposal.

Explore identity design

strıde
Financial infrastructure, like StripeInter Tight 700
strıde
Website
App icon
strıde
Business card

Every name comes with its story, side-by-side comparison, and a case you can take to your co-founders.

01

English and Chinese together

Each English name can come with a matching Chinese name, ready for global and Chinese markets.

02

Learns your taste

Tell it what you like about the sound or meaning, or what feels too generic. It remembers.

03

Compare side by side

Saved names in the same type, compared on sound, spelling and associations, with clear pros and cons.

04

Domains, checked one by one

.com, .ai and more, each marked checking, failed, taken or available, with the time checked.

An available domain doesn’t mean a name is safe to use. Companies and trademarks with the same name need a separate check; the comparison view shows what has and hasn’t been checked.

Have a company that needs a great name?
Start with one sentence.

Start naming